Monday, July 10, 2006

Guidelines for a Team Blog

During our organizing meeting in February, members of our blog team identified our purposes for this blog (see first bullet below). Last week, we met again to welcome new members of our team and we agreed on a set of guidelines for this group blog.

We extend a special thank you to Dan York! He posted a set of guidelines a few months ago (see April 24) and said we could adapt them. Thanks Dan for giving us a good place to start! Here the are…

PRSA San Antonio Byline Blog – Group Blogging Guidelines

All posts must support one or more of our goals for this blog – The goals for the PRSA San Antonio Byline Blog are to provide and experience professional development for public relations professionals, to advocate the profession of public relations and its ethical practice, to conduct outreach to professionals and students (particularly in the San Antonio area), and to foster an exchange of ideas regarding public relations and related topics, including use of social media.

Regular posting – Each blogger in the group is encouraged to post at least twice a month – though work and family can come first.

No product pitches – This blog is for general discussion of public relations issues, not promotion of individual products or services unless sponsored by PRSA or PRSSA.

This blog is not a press-release distribution vehicle – Links to press releases are okay, but with context and preferably by a third party.

Copyright on your text is yours, but… – By posting on this blog you give the chapter permission to redistribute your content as deemed appropriate.

All articles must be your text (or appropriately quoted)

No slamming of other professionals or competitors – Praise or criticism of a campaign or tactic is fine, but this blog is not to be used to defame or personally attack anyone. Also, profanity will not be tolerated.

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