Monday, July 17, 2006

Resources for PR Folk About Blogs

Last month, I posted about a couple of really good resources about blogs and blogging. I provided some details and excerpts. I intended to do it again but haven’t had time to more write “reviews” so I’m going to stop withholding valuable information. Below are links to several top-notch resources.

1. From Edelman and Intelliseek
Trust “MEdia”: How Real People Are Finally Being Heard (in pdf)

2-4. Waggener Edstrom Worldwide has several useful resources, including:
Are You Listening: Understanding the Blogosphere from a Communications Perspective (Part I)
and

Engaging the Blogosphere: Creating Connections and Fueling Conversations (Part II) (in pdf)

Also on this site are tip sheets that provide the “general rules of engagement for communicating with bloggers or introducing and managing your corporate blog.”

5. Kaye Trammel, assistant professor of mass communication at Louisiana State University provides a comprehensive list of research about blogs.
List of blog research

6-8. Hyku Author Josh Hallett includes in his blog several tips for starting a business blog, etc.:

Starting a Business Blog? Here Are a Few Questions You Need to Answer

Starting a Blog: Do These Things

Pitching Bloggers: Send Something of Interest to Somebody You Know

9+ And don’t forget Kami Watson-Huyse’s “Corporate Blogging 101: What You Said,” a list of more than 35 useful links to posts about corporate blogging supplied by her readers.

Have you come across other good resources or posts? Please share them here.

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