Sunday, July 03, 2011

PR News Round-Up ~ July 3, 2011

From Ragan's Daily Headlines
The Pope sends first tweet, launches Vatican website
Benedict XVI tweets from an iPad to announce the birth of a site that aggregates content from YouTube and Vatican media sites. Read story.

From Ragan's Daily Headlines
PR pros: Stop making these 5 social media blunders
Celebrate World Social Media Day by learning to quit making these classic goofs. Read story.

From Ragan's Daily Headlines
Turn your forgettable ‘About Us’ page into a memorable one
Can bloggers, journalists and readers figure out what your organization does from your boilerplate? Read story.

From Ragan's Daily Headlines
8 tactics for developing social content for your clients
Need to feed the beast (blogs, Twitter feeds, Facebook pages) and running short of content? Here are some ideas. Read story.

From Ragan's Daily Headlines
Study: 78 percent of executives think social media is essential for success
The study found that more than half of business executives believe they need to adopt social media or risk falling behind. Read story.

From Ragan's Daily Headlines
14 tips for a successful Facebook page
How to attract more fans, comments and likes on the popular social network. Read story.

From Ragan's Daily Headlines
Infographic: Lunch time, end of work day best times to tweet
Wondering when the most people will see your tweet or Facebook post? This infographic has the stats you need to expand your message's reach. Read story.

From Ragan's Daily Headlines
Interview prep: 6 types of questions the media always asks
Are you preparing for an interview with a reporter? You don’t need to prepare for every possible question, but instead the types of questions they ask. Read story.

From Ragan's Daily Headlines
10 reasons PR pros should use video
Its immediacy and personal feel make it a go-to tool for branding, product launches, crisis response and consumer engagement. Read story.

From Ragan's Daily Headlines
The PR industry ‘has not gotten around to explaining what return on investment is’
How do you measure publicity? A Wall Street Journal column debunks ad value equivalency, but says ‘no simple alternative has emerged.’ Read story.

From Ragan's Daily Headlines
8 social media SlideShare presentations to bookmark now
One communications pro sifts through the piles of SlideShare presentations to find the treasures worth your time (and your client’s time). Read story.

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