Friday, July 08, 2011

School PR Association holds National Conference in San Antonio

The National School Public Relations Association (NSPRA) is heading to San Antonio for their 58th annual seminar. Themed “Creating Confidence in Our Schools,” the organization offers attendees a packed program from July 10-13. More than 500 educators from throughout the US are expected to attend.

Keynote speakers include Dr. Jackie Freiberg, recognized as one of the "Top 30 Best Minds on Leadership" by Leadership Excellence Magazine, and one of the most sought-after female business speakers in the nation. Her keynote topic for her July 11 session: "Gutsy PR! Timeless Choices for Building a Brand of Leadership & Accountability" is intriguing whether you are in education or not.

Another treat on the agenda is Dr. John Draper, currently CEO of the Educational Research Service, who has developed what he calls "Crucial Conversations About America's Schools. " His July 12 presentation will help educators step back from the rhetoric and pervading myth about "failing public schools" and look at the reality of what is happening in education.

More than 70 sessions cover a wide range of topics for school communicators including managing social media, creating your own newsrooms, new professional preparation , brand building for school districts, transparency and much more.

Nonmembers are welcome to register for the event here.

Local school public relations professionals have been working more than a year to help the national organization make the conference happen. Monica Faulkenbery, APR, Northside ISD; Patti Pawlik-Perales, Alamo Heights ISD; Sharon Woldhagen, Southwest ISD; Rebecca Villarreal, Schertz-Cibolo-Universal City ISD have planned some fun evening activities for our out-of-town guests to enjoy. Check out the website for the local activities.

This is yet another way to showcase our great city and all it has to offer.

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