Sunday, August 05, 2007

Social Networks: Lesson 5 in Learning About Social Media from Your Desk

So far in this learning about social media series we have covered RSS, blogs, podcasts and Delicious. I was going to talk about something else this month, but social networking has seen a surge of interest of late.

First, what is a social network? In this context, it’s a way of networking online. When you go to a PRSA meeting, you catch up with people you know and you meet new people. The same thing happens online. In social networks, people tend to find others with similar interests.

According to Wikipedia, the first social networking website was, which began in 1995. Many others have sprung up since then. Some are focused to a particular demographic or industry. Others, like MySpace, Facebook and LinkedIn are more broad.

When you join a social network – typically for free – you will be able to set up your own profile page and start looking for “friends” who are also in that network.

LinkedIn’s profile pages are designed mostly for resume-type information. It’s designed for professionals to find each other.

Facebook has garnered much attention lately because it has opened up its infrastructure to allow for users to bring in non-Facebook applications, like to-do lists, Twitter posts, maps and movie ratings. (Though I did find it a little creepy that the sign up page asks if you are interested in men or women and if you are looking for a relationship, dating or random play. Hopefully, that will change as more and more professionals are using Facebook.)

Homework: Your first assignment this month his to ask three to five people you know if they are using a social networking site. Find out what they like and don’t like. Share it in the comments to this post. If you are using one, share what you like and don’t like.


Anonymous said...

have you reviewed social network yet?

Christie Goodman, APR said...

I had never heard of it until your comment. I'm mentioning it in my next post.

Anonymous said...

Online Community sites will have a place
as long as the internet has palace in society. People will always use social networking
tools to find new friends keep in touch with current friends and express themselves.
That is why we created a new Social Networking
website This Social Networking sites is for 18+ only Social Networking

Linda said...

I think that online communities are really important! I have my women's information network and I can see how people are interested in it!

V S said...

Nice write-up!. Online communities gives you the power of communication.