Tuesday, August 03, 2010

Make Your Plans Now to Attend the PRSA 2010 International Conference

I've registered for the PRSA 2010 International Conference: Powering PRogress (October 16–19, Washington, D.C.). Have you? The description below is from the PRSA national web site.

The value of public relations has never been more critical than it is today. If you are responsible for your organization’s communication outcomes, learn how public relations can enable you to reach your goals.

Today’s “information environment” is the new business environment, and you must learn how to navigate this terrain or risk being left behind. Innovative technologies and trends have extended the communications playing field and changed the game. There are new channels and new opportunities around every corner. The lines are blurring between communication disciplines, due to economic need and audiences’ insatiable thirst for information.

Now is the time to extend your skills and leverage the power of communications. Join thousands of communications professionals in Washington, D.C., the epicenter of thought leadership, for the PRSA 2010 International Conference, Oct. 16–19.

This year’s conference features keynote presentations from some of the most influential and respected thought leaders in the areas of social technology emergence, online research, branding, crisis communication, and public affairs, including: Bettina Luescher, chief spokesperson, United Nations World Food Programme; Bill Tancer, author of “Click: What Millions of People Are Doing Online and Why It Matters — Unexpected Insights for Business and Life”; Jeffrey Hayzlett, author of “The Mirror Test: Is Your Business Really Breathing?”; Charlene Li, author of “Open Leadership: How Social Technology Can Transform the Way You Lead, and co-author of “Groundswell: Winning in a World Transformed by Social Technologies”; and Shaping the Debate: Public Affairs Strategies and the Health Care Reform Bill public affairs panel.

Take part in more than 80 sessions within four tracks focusing on innovative strategies, effective tactics and techniques, specialization and practice areas, and the Business Case for Public Relations. The conference also features additional emphasis on the latest strategies in social media and public affairs.

This is the one event that covers all aspects of public relations and communications for the price of registration. Plus, if you aren’t already a PRSA member, you will receive a free one-year PRSA National membership with your paid PRSA 2010 International Conference Package 1 registration**. Be a part of a vibrant community of public relations practitioners who count on PRSA for their professional needs. As a member of our community, you will engage with experts, learn new public relations and communications strategies, shape your career, and have opportunities to participate in networking and leadership at the local and national levels.

It’s all here at the PRSA 2010 International Conference in Washington, D.C. You should be here too.

Register by Aug. 27 and save $200*.

See the Interactive Brochure

Registration Bonus: *The first 750 Package 1 registrants will receive a free copy of Li’s new book, “Open Leadership: How Social Technology Can Transform the Way You Lead,” which you will receive during conference check-in.

Conference Schedule at a Glance

** This offer applies to Package 1 Conference registrants only and is valid for PRSA National membership. Chapter and Professional Interest Section dues are additional.